ANGMALISANG, S. I. .; ANGMALISANG, H. .; RATTU, S. G. .; SETLIGHT, P. M. .; PAKASI, V. R. .; MUAJA, R. M. .; SEMBIRING, O. S. .; PANGEMANAN, E. .; DUGUPA, S. .; SUMOLANG, G. . Exploring the Relationship between Customer Engagement and Brand Advocacy among TikTok Shop Consumers: A Qualitative Literature Review. Indonesian Research Journal on Education, [S. l.], v. 5, n. 4, p. 569 –, 2025. DOI: 10.31004/irje.v5i4.2971. Disponível em: https://irje.org/irje/article/view/2971. Acesso em: 17 oct. 2026.